During my career I worked out, planned and managed several awareness campaigns at national and international levels.

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TARGET

 In the last twenty years of activity, the target was the school and the youngs: the students of Italian schools (first and second level schools) and the European secondary schools. 

A database of a total of 60,000 institutions between Italian and European ones was consequently created.

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ISSUES

These campaigns were focused on social issues such as healthy nutrition, solidarity,

eco-sustainability, enviroment safeguard, sport as an instrument of social integration.    

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FORMAT

The campaigns are based upon a video contest for the realization of video and shorts developing on the core focus of the campaign. Students working in team with the support of thei teachers had therefore the opportunity to interact eachother and  exchange opinions , feelings and ideas as reguards the massage they intend to spread out. 

They were the true protagonists of  this training experience, where they performed as directors, movie makers, playwriters ect...

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